Educational product · Pricing

Project pricing estimator

Pick the delivery type, check each part of the work and adjust complexity, deadline and hourly rate. The tool estimates hours, cost and suggested price — instantly, in your browser.

Volume used: 20

Check everything you'll do. Each part's hours add to the total.

Complexity
Deadline
Included revisions 1

+8% over production hours per extra round beyond the first.

Third-party professionals and tools

Cost of third-party professionals plus tools, software or materials you need to hire for the project — added separately from your hours.

R$
R$
R$
R$
0 total hours
0 Concept
0 Production
0 Assembly
0 Quality
0 Management
Full hourly rate R$ Your reference hourly rate. Don't know your hourly rate? Calculate it here →
Hourly rate by volume R$ Volume discount: up to 20h no discount · 20–30h −5% · 31–50h −10% · 51h+ −15%.
R$ 0 Your fee
R$ 0 Third-party costs
R$ 0 Suggested final project price

Why pricing by hours matters

A good price starts with honest hours. Before thinking about how much to charge, it helps to see how much work the project really demands — from concept to management. Checking each part of the process avoids the trap of estimating off the top of your head and finding out mid-project that the scope was bigger than it looked.

Complexity, deadline and revisions change everything. A linear course with a ready template doesn't cost the same as a simulation full of conditional logic. A tight deadline demands a faster pace; each extra revision round consumes production again. That's why the multipliers act on the hours, not just on the final price.

A big project doesn't charge the full hourly rate. On long projects, charging the full rate usually prices you out of the market — so the tool suggests an effective hourly rate with a volume discount. You stay in control: choose to charge the full rate or the suggested rate, or edit the effective value until you reach a price that makes sense.

Frequently asked questions

How are the hours calculated?

Each project part has an estimate — fixed (e.g. a 2h kickoff) or per unit (e.g. 0.5h per screen). You check what you'll do, enter the volume (screens, minutes, pages…) and the tool adds it all up by phase. Then it applies the complexity and deadline multipliers and the extra revisions over production.

Why is the effective rate lower than the full rate?

On big projects, charging the full hourly rate usually makes the budget unfeasible. So you can choose to charge the full rate or a suggested rate with a volume discount: up to 20h no discount, 20–30h −5%, 31–50h −10% and 51h or more −15%. It's just a suggestion: you can edit the effective value anytime.

How do third-party costs enter the price?

The final price is the sum of your fee (hours × effective hourly rate) and the third-party and tool costs, tracked separately from your hours. There is no built-in margin: the suggested final price is simply your fee plus the third-party costs.

Is the tool free?

Yes. It's part of the EduBuilders Toolbox, a collection of free tools for instructional designers, L&D professionals and educators. No sign-up, no login.

What is EduBuilders?

EduBuilders is an educational-product studio working at the intersection of education, technology and AI. Besides building digital learning products, it maintains the EduBuilders Toolbox: free tools made by someone who actually works in Instructional Design.

Who is Ivan Chagas?

Ivan Chagas is an instructional designer, educational-product builder and founder of EduBuilders. He has worked in education since 2012, at the intersection of instructional design, artificial intelligence and learning technology, and built these tools to solve real problems for course builders.